Hubsessed Office Hours: Loop Marketing and AEO · Every clip

What Breeze can't see from campaigns

Chris Carolan · Tuesday, November 3, 2026

You can talk to Breeze (HubSpot's built-in AI) about campaigns now. What does it not see? It's "the double-edged sword." Breeze works in the campaigns container, and that container "does not include all the things that we've been talking about, websites and other objects." I believe now more than ever that we can get there, because "the context and the data is in HubSpot." Think of an event that turns into a project, where you do a project first to win the business. "Almost all of the accessory or ancillary work related to getting that business is usually not seen or not connected to the value of the campaign." Same with product launches: "connecting all that data to the actual sales and success of a product launch has been challenging." You get a clearer picture of the gap between the campaigns container and the work that supports it. Where does the work behind your campaigns live today? Office Hours are free through November. All you need is a free Hubsessed subscription. Replay clip from Hubsessed Office Hours: Loop Marketing and AEO. Casey and I hosted. Clip page: https://www.hubsessed.io/clips/lma-2026-11-03-what-breeze-can-see-from-the-campaigns-container