Hubsessed Office Hours: Loop Marketing and AEO · Every clip

From 87 source fields to asking Breeze

Name: From 87 source fields to asking Breeze
Uploaded: 2026-11-03T17:00:00Z
Duration: 1 min 56 s
Description: How many tracking fields does it take to know where an event registration came from? When I was doing events, "this is why you create like 87 source fields."

Chris Carolan · Tuesday, November 3, 2026

How many tracking fields does it take to know where an event registration came from? When I was doing events, "this is why you create like 87 source fields." Then how did the Houston HUG registrants get connected to their source? Not the spreadsheet. "Through AI, like AI using the browser to look at the data." Now I'd rather have a conversation with Breeze (HubSpot's built-in AI): ask what the source is for all of these, answer it, and "all of a sudden the data starts to get filled in." You get an alternative to the spreadsheet column you hope someone filled out. What would you ask Breeze about your own sources first? Office Hours are free through November. All you need is a free Hubsessed subscription. Replay clip from Hubsessed Office Hours: Loop Marketing and AEO. Casey and I hosted. Clip page: https://www.hubsessed.io/clips/lma-2026-11-03-from-87-source-fields-to-a-conversation-with-breeze

Watch the whole session Open Hubsessed Office Hours: Loop Marketing and AEO