Hubsessed Office Hours: Loop Marketing and AEO · Every clip

The campaign work most orgs miss

Chris Carolan · Tuesday, November 3, 2026

When a campaign email goes out, who counts the work behind it? My bet is that "content project work is, I think, the most likely thing that's being missed in most orgs." All the focus is on the emails going out, "but then you had to do like 10 other things to make sure it was a valuable email, like forms and lists and any kind of content that's in the email." You get a place to look for the effort your campaigns take that never shows up in a report. What is the 'ten other things' behind your last email? Office Hours are free through November. All you need is a free Hubsessed subscription. Replay clip from Hubsessed Office Hours: Loop Marketing and AEO. Casey and I hosted. Clip page: https://www.hubsessed.io/clips/lma-2026-11-03-content-project-work-is-what-most-orgs-miss