How To Build A Multi-Touch Attribution Model In HubSpot Marketing Hub Pro

ABOUT THE AUTHOR

Ryan Gunn is the Founder and Chief Education Officer of Attribution Academy. They’ve spent over a decade in the HubSpot ecosystem, building, learning, and helping others. Most recently, they led Marketing at Aptitude 8, an Elite HubSpot Partner, where they helped scale revenue from $3 million to over $10m in under 2 years. Ryan lives in Richmond, VA with their partner Erin, and two dogs, Giles and Willow.